Royco: Tastiest Ndiyo Key Visual

The Royco brand agency entrusted me with the task of crafting a primary visual element that encapsulates the spirit of Zambia. This key visual, symbolizing Zambia’s essence, has become a central component of Royco’s branding materials, prominently displayed in supermarket aisles. It vividly portrays Zambia’s most cherished and widely enjoyed dish, beloved by its people.